Canadians And Beer A Common Correlation - 1009 Words

Canadians and beer is a common correlation, but how about flavor and patriotism? The latest Molson Canadian advertising (ad) campaign is out to prove the latter. The campaign invites foreigners into Canada, and gives them a specific place to travel to, of varying distances. Molson gives them no way of getting there, and the guests must rely solely on free methods of travel from the locals—something they call â€Å"Canadian kindness† (Molson Canadian). The commercial with the longest travel in the campaign so far, 7,000km, is an ultimate culmination of what the brand is trying to portray. The Molson Canadian advertisement makes the viewer believe that Molson Canadian is just as important to what Canada is as the people or the landscape, and that Canada is like nowhere else in the world. The commercial starts off with a cinematic shot of a man walking on a beach toward a red refrigerator with a white maple leaf on it. This is supposed to give the viewer a strong feeling o f Canadian patriotism, while also putting the colors of the beer label in the ad. Then, the ad flashes back two weeks to show three foreigners, who go on to say that they were brought to Canada by Molson Canadian. The main characters, the foreigners, are from New Guinea. As the trio get off of a plane they ask, â€Å"What makes a Canadian so special?† (Molson Canadian) This introduces the theme of the ad, and was placed at the beginning so that the viewer would look to answer it throughout. They then inform theShow MoreRelatedArchitectural Determinism : Shaping Behavior Through The Built Environment1659 Words   |  7 Pagescan range from placing design elements in specific places to encourage or discourage people’s interaction with them, placing them to prevent access to a specific area, or placing them to direct or channel people in a particular direction. The most common example is the placement of arm rests on benches to prevent people from sleeping on them. This can also be seen in many cities, where staggered pedestrian crossings are incorporated, which are used to direct pedestrians to face oncoming traffic asRead MoreFIN REVIEW24504 Words   |  99 Pagestextiles. a. 1 yard of textiles per 6 pounds of food 3. In countries like France or Germany a. Managers have often viewed shareholders as one of the â€Å"Stakeholders† of the firm, others being employees, customers, suppliers, banks, and so forth. 4. The common monetary policy for the euro zone is now formulated by a. The European Central Bank 5. What is the relative price of a gun in terms of butter in South Carolina? a. 1 gun costs 3 butters 6. Using the same chart above, suppose that the citizens ofRead MoreEffective Implementation Of The Social Infrastructure Business Change Within The Workplace3115 Words   |  13 Pageson feelings. This is about performance improvements and results. If you search the literature, you will find the definition of a variety of human-centred change management. They all contain a similar concept, sometimes use different terminology. Canadian wine industry was born in southern Ontario more than a century ago. It was not until the 1970s, however, the industry has gone from a local grape varieties, mainly Labrusca and dominance transition Concord varieties to more conducive to high-qualityRead MoreFinance in International Markets12499 Words   |  50 PagesAnheuser-Busch, the producer of Budweiser and other beers, has recently expanded into Japan by engaging in a joint venture with Kirin Brewery, the largest brewery in Japan. The joint venture enables Anheuser-Busch to have its beer distributed through Kirin’s distribution channels in Japan. In addition, it can utilize Kirin’s facilities to produce beer that will be sold locally. In return, Anheuser-Busch provides information about the American beer market to Kirin. a. Explain how the joint ventureRead MoreImpact of Imc on Consumer Buying Behaviour5558 Words   |  23 Pagesonly if the participants in the communication share a common experience, with at least one common language. Communication effectiveness is determined both by understanding the message and getting the desired reaction from the part of the receiver, in response to the message (Popescu, 2002). E-mail: camelia.kailani@gmail.com Published: April 1, 2012 Accepted: February 29, 2012 URL: http://dx.doi.org/10.5539/ijms.v4n2p121 Published by Canadian Center of Science and Education 121 www.ccsenet.org/ijmsRead MoreThe Effects Of Eating Habits On The United States3151 Words   |  13 Pageswhat to focus on when informing communities on diabetes-self management. One of the diseases which the body commonly develops when not given the correct nutrition is diabetes. Type-two diabetes, compared to other forms of diabetes, is the most common form. (diabetes.org) Type-two diabetes is believed by most scientists to be caused by genetic susceptibility along with environmental factors. These environmental factors include diet and exercise. (diabetes.niddk) Type-two diabetes occurs whenRead MoreRelationship Between Exchange Rate and Stock Market7383 Words   |  30 Pagesindex and PKR/US$ and applied Cointigration, correlation and standard granger causality tests to check the long and short run association between stock prices and exchange rate. Our findings show that relationship between KSE-100 index and exchange rate is insignificant. There is no evidence of any short-run or long run association between given variables. The results show that for Pakistan stock prices and exchange rate have very weak but negative correlation. But at the same time both are not cointigratedRead MorePrinciples of Microeconomics Fifth Canadian Edition20085 Words   |  81 Pagesconsumer and producer and surplus explain the efficiency of markets, the costs of taxation, and the benefits of international trade. PART FOUR: THE ECONOMICS OF THE PUBLIC SECTOR Chapter 10 Chapter 11 Chapter 12 Externalities Public Goods and Common Resources The Design of the Tax System Market outcomes are not always efficient, and governments can sometimes remedy market failure. To fund programs, governments raise revenue through their tax systems, which are designed with an eye toward balancingRead MoreBrown Forman Financial Analysis8181 Words   |  33 PagesBrown-Forman has developed into a leader in the wine and spirits industry. Based out of Louisville Kentucky, this US based firm sells its brands in 135 different countries producing more than 35 alcohol brands, which include Southern Comfort, Korbel, Canadian Mist, and Fetzer. The most important brand in its portfolio is Jack Daniels, which is not only the largest selling American whiskey according to volume, but also the fourth largest premium spirits brand sold in the world. According to Mergent onlineRead MoreForeign Exchange Market and Currency25024 Words   |  101 Pageson Canadian dollars.   B) obtain a 90-day forward sale contract on Canadian dollars.   C) purchase Canadian dollars 90 days from now at the spot rate.   D) sell Canadian dollars 90 days from now at the spot rate. ANSWER: A   10. Assume the Canadian dollar is equal to $.88 and the Peruvian Sol is equal to $.35. The   value of the Peruvian Sol in Canadian dollars is:   A) about .3621 Canadian dollars.   B) about .3977 Canadian dollars.   C) about 2.36 Canadian dollars.   D) about 2.51 Canadian dollars

The Formation Of Canada s Health Care System - 1028 Words

Two-Tiered or not Two-Tiered- Is That Even the Question? Looking at the Future of Canada’s Health Care Kirstin Cain Sociology 101 Northwest Community College Two-Tiered or not Two-Tiered- Is That Even the Question? Looking at the Future of Canada’s Health Care One of the founding fathers of structural functionalism, Emile Durkheim, believed that society could be viewed as an entity whose parts, or institutions, needed to work well together as a whole and that society’s needs determined how those institutions functioned (Swingewood, 2000, p. 77). The formation of Canada’s universal health care system illustrated this approach well when a form of socialized hospital care was created based on the needs of Canada’s citizens after World†¦show more content†¦The History of Canada’s Health Care The foundation of Canada’s universal health care system was laid during the Great Depression, when national health insurance was initially proposed; it was refined when bills were passed during World War II to implement national insurance and finally found fruition when Saskatchewan first covered health care expenses for its entire population in 1947 (LeBien, 1996). This recognition that the social need for health care services and coverage was more important than any potential profits that could be made from providing such services led to the Federal government to begin work on a national plan (Armstrong, et al., 2000, p. 12). By 1961, the entire country had comprehensive insurance that covered all essential medical services. The Canada Health Act was enacted in 1984, and all of Canada was mandated to provide medical coverage based on universality, portability between provinces, comprehensive coverage, public administration and accessibility (Joudrey Robson, 2010, p. 530). C anada did not assume full control of costs for providing the implemented coverage; rather they provided 50% funding, thus matching provincial costs (LeBien, 1996). Concerns around rising medical costs due to an aging population in the late 1980’s, led the government to commission a policy review by two economists, Drs. Barer and Stoddart (Beck Thompson, 2006). The Barer-Stoddart report stated thatâ€Å"†¦provinces should reviewShow MoreRelatedBenefits Of Universal Free Healthcare757 Words   |  4 Pagesprovide free health care services to everyone in the U.S.? millions of Americans those residing in the U.S. have lost their health insurance. In Canada and mother other countries health insurance is already guaranteed. Experts have argued that universal free healthcare can be very successful. On the contrary. Other professionals have argued that universal free healthcare would be detrimental for the economy, such as being expensive and/or lack of quality. Canada’s healthcare system affects all citizensRead MoreUs Health Care System With Oecd1355 Words   |  6 PagesComparison of US health care system with OECD Referring to the health care performance analysis done by the commonwealth fund (put a reference), the US health care system consistently fails to achieve the balance between the service provided and the expenditure incurred. Although the U.S. spends more on health care than any other country and has the highest proportion of specialist physicians, survey findings indicate that from the patients perspective, and based on outcome indicators, the performanceRead MoreAnalyzing the Effective Growth of Population in Alberta1354 Words   |  6 Pagesquality of life and develop health facilities for all population groups. Furthermore, Alberta’s population expectations observe the significant changes in the future birth rates, which play very important role for the community growth. The purpose of this paper is to analyze the effective growth of population in Alberta. Firstly, the report will focus on changes in population in twentieth first century. Secondly, research paper will demonstrate the importance of health in the inhabitant’s growthRead MoreUs Health Care System With Organization For Economic Cooperation And Development1522 Words   |  7 Pages Comparison of US health care system with Organization for Economic Cooperation and Development(OECD): Referring to the health care performance analysis done by the Commonwealth Fund, the US health care system consistently fails to achieve the balance between the service provided and the expenditure incurred. Although the U.S. spends more on health care than any other country and has the highest proportion of specialist physicians, survey findings indicate that from the patients perspective, andRead MoreCulture Is A Way Of Learning Things1065 Words   |  5 Pagesopportunities and challenges for health care providers, health care systems, and policy makers. The Cultural competence defines the power of providers and organizations to deliver effective services to patients, in order to fulfil the needs of patients with social, cultural, and linguistic issues. Therefore, a culturally competent health care system can help improve health outcomes and quality of care. As a result this can contribute to the abolition of racial and ethnic health disparities. A person’s valuesRead MoreThe Themes Of Poverty In A Little Rebellion By Bridget Moran1014 Words   |  5 Pagesscope of services provided (pp. 141-142) while the number of people requiring services didn’t diminish (Moran, 1992, p. 140). As of 1991, nearly one third of the population of British Columbia accessed welfare in the form of income assistance, foster care, and services for people living below the poverty line (Moran, 1992, p. 142). Moran goes on to describe the welfare state as being â€Å"massive, cumbersome and growing† (Moran, 1992, p. 142). Moran’s narrative highlighted three areas that I feel need toRead MoreVaccines Are Promising Methods For Disease Prevention1571 Words   |  7 Pagesadministration (Yih et al. 2009). In order to determine whether or not the incidence encephalitis and the injection of the pertussis vaccine are related, cases in the United States of America, Canada and Japan will be analyzed. The main reason for using the se countries is because all employ an innovative surveillance system by enlisting doctors’ help to report vaccine uptake and weekly updates on which diseases they’re newly diagnosing in patients. This paper aims to prove that there is limited and insufficientRead MoreHistorical Background Of Health Care Essay2053 Words   |  9 PagesBackground Health care in Canada is delivered through a  publicly funded health care system called Medicare, which is a universal coverage, single payer plan for all Canadians and legal residents. This health insurance pays up to 70% of all medicals costs excluding dental, eye care and medications, which is covered by private sectors. The current health care policy is guided by the provisions of the  Canada Health Act 1984. Approximately 99% of physicians’ service costs and 90% of hospital care are coveredRead MoreCapitalism, Globalization and the Perpetuation of Women’s Oppression: a Vicious Cycle1138 Words   |  5 Pagesglobalization is neither an innately negative nor positive phenomenon. It can be referring to the spread of ideologies, political systems, social institutions, culture, and most influentially, economic systems. Ever since the end of the Cold War, capitalism has been the dominant economic system, and thus the focus of concern. Capitalism, in common usage, means a socio-economic system in which: a) the means of production are privately owned, b) all decisions are subject to the demands of the profit motiveRead MoreCourse Article8941 Words   |  36 PagesParting at the Crossroads: The Development of Health Insurance in Canada and the United States, 1940-1965 Author(s): Antonia Maioni Source: Comparative Politics, Vol. 29, No. 4 (Jul., 1997), pp. 411-431 Published by: Ph.D. Program in Political Science of the City University of New York Stable URL: http://www.jstor.org/stable/422012 . Accessed: 12/10/2013 14:05 Your use of the JSTOR archive indicates your acceptance of the Terms Conditions of Use, available at . http://www.jstor.org/page/info/about/policies/terms

Yog Yoga With Mindfulness - 1363 Words

Yoga with mindfulness Yoga is a mindful physical practice that brings mindfulness to the body in movement. It also offers other health benefits such as rejuvenating the body by keeping bones, muscles, joints, organs and nerves healthy, flexible and supple. Just as in mindful sitting, mindful yoga brings awareness to your breath, thoughts, and emotions as you practice, but it also adds focus on your movement and posture so you will need to wear comfortable clothing that will not restrict your movements. You will also need to make sure you have enough space to do the movements, and might prefer a yoga mat or a carpeted floor. If you are not very flexible or do not exercise regularly, it is best to start out slow and work your way up. A Word of Caution: Everyone’s body is different and some of us may not be as flexible as others. It is better to start your practice slowly and build than to possibly hurt yourself. Also if a posture is hurting it is better to get out of it earlier than to stay in it longer and hurt more. If you are unable to do a particular posture, it is okay to skip it. Supine Pose Lie down on your back with your arms by your sides, palms facing up, and breathe naturally for a few breaths. Supine Full Body Stretch Breathe in and sweep your arms up along the floor, then stretch them overhead with your palms facing each other. Exhale and sweep your arms back down to your sides. Supine Twist From this position, sweep your arms out to shoulderShow MoreRelatedManagement and Teaching Note19520 Words   |  79 PagesPatel, J; Vasanthi, V IBS Research Center, Bangalore 11pp; Teaching note 707-034-8 (16pp) 707-029-1 WAL-MART’S SUSTAINABILITY INITIATIVES Fernando, R; Bellamkonda, BK ICMR Center for Management Research 16pp; Teaching note 707-029-8 (7pp) 707-035-1 YOGA: AN UPCOMING BUSINESS IN US Thadamalla, JS; Sharma, N; Mankad, R IBS Research Center, Bangalore 17pp electronic delivery of case materials Would you and your students like faster access to case materials? ecch can deliver electronically: Case master

Regents of the University of California v. Bakke - 1203 Words

Court Case--May 2014 Regents of the University of California V. Bakke (1978) Issue Involved: Reverse Discrimination/The Constitutionality and Limitations of Affirmative Action Background on Affirmative Action: Definition of Affirmative Action: â€Å"A set of procedures designed to eliminate unlawful discrimination between applicants, remedy the results of such prior discrimination, and prevent such discrimination in the future.† Cornell University Law School March 6, 1961: John F. Kennedy signs Executive Order 10925 Sec. 301 (Paragraph 1): â€Å" . . . [Government] contractor[s] will take affirmative action to ensure that applicants are employed, and that employees are treated during employment, without regard to their race, creed, color, or national origin.† July 6, 1964: President Lyndon B. Johnson signs The Civil Rights Act, which prohibits racial discrimination and mentions the use of â€Å"affirmative action to overcome the effects of prior discrimination.† June 4, 1965: President Johnson speaks at Harvard University â€Å"You do not take a person who, for years, has been hobbled by chains and liberate him, bring him up to the starting line of a race and then say, you are free to compete with all the others, and still justly believe that you have been completely fair.† June 28, 1978: Regents of California V. Bakke. Background: Allan Bakke applied twice (in 1973 and 1974) to be accepted into the Medical School at the University of California at Davis, butShow MoreRelatedRegents Of The University Of California V. Bakke2990 Words   |  12 PagesT Statman Kluch ENG 102 Period 4 1 May 2015 Regents of the University of California v. Bakke (1978) Introduction Race equality has been an arduous issue in the United States. Regents of the University of California v. Bakke (1978) is a landmark Supreme Court case that brought scrutiny to racial discrimination in the college admission process. The Encyclopedia Of Law And Higher Education introduces the discussion of the University of California at Davis’ special minority admissions policy at theirRead MoreRegents Of The University Of California V. Bakke980 Words   |  4 PagesS.C.O.T.U.S. Legal Brief Justin Kaye Period 2 May 2015 Regents of the University of California v. Bakke (1976) Facts of the case: In the early 1970’s UC Davis decided to have a dual admissions program for their medical school. The purpose of having two admissions programs in one would be for regular students and the other one would be for â€Å"disadvantaged† students. Minority applicants could now say they were â€Å"disadvantaged† so they were put in the special pool which would make it easy for them toRead MoreThe Case of The Regents of the University of California v. Bakke761 Words   |  3 PagesThe Regents of the University of California v. Bakke case in 1978 explored the issue surrounding a young white man’s rejection from UC Davis’ Medical School when students with lower grades than him were accepted through a minority benefits program. The young man, Allan Bakke, was rejected in two successive years before filing suit in the Superior Court of Yolo County, arguing that he had to be accepted to the school since those with grades lower than him had been accepted throug h the benefits programRead MoreThe Study of Affirmative Action Essay1400 Words   |  6 Pagesaction. Allan Bakke was an aspiring anesthesiologist that was rejected from the University of California’s medical school twice while minorities with lower MCAT scores and undergraduate GPAs where getting accepted due to the quota system (Stewart 2014). After the second rejection, the plaintiff, Allan Bakke, decided to sue the defendant, University of California, on the basis of the fourteenth amendment and Title VI of the Civil Rights Act of 1964. Allan Bakke claimed that the University of California’sRead MoreRace and The Affirmative Action Policies1244 Words   |  5 Pagesand the impacts on society the utilization of race creates. With such pending questions on fairness and of the constitutionality of affirmative action policies two major Supreme Court cases have arisen, University of California Regents v. Bakke and Grutter v. Bollinger, both impacting university admissions policies throughout the country and setting precedent in following rulings. Following the two ruling s of these cases, I argue that affirmative action and the utilization of race as a positive factorRead MorePersuasive Essay On Civil Liberties1208 Words   |  5 Pagesespecially the misguided powerful elite, do not justify the total abandonment of our system of government. According to Andrei Cherny, Americans can â€Å"build on what came before us instead of letting that progress get washed away†. In the instance of the California license plate program, government officials are finding themselves â€Å"above the law† due to their special privileges. The ability to evade tolls and dodge red light cameras (Muir, â€Å"Special license plates shield officials from traffic tickets†) isRead MoreEssay about Affirmative Action and Higher Education1546 Words   |  7 PagesCourt, handed down the decision in Regents of University of California v. Bakke in 1978, he attempted to give a rational for affirmative action in higher education that did not rely on retribution for one race; however, over time modest progress improving minority representation in schools have combined with the frustrations of a new generation to create a present situation that puts the pasts policies under new political and legal scrutiny. When the Bakke decision was handed down it set standardsRead MoreDiscrimination in College Admissions1963 Words   |  8 Pagesï » ¿Discrimination in College/University Admissions There can be many factors that determine whether or not you can get into a college. Do you have the grades, are you involved in your community, have you been convicted. Many questions like those listed above have been commonly asked to applicants who apply for major colleges universities. However, you are never asked your ethnicity during an interview, usually they give you an application to fill out and they have a space that allows you to checkRead MoreCivil Liberties And Civil Rights1329 Words   |  6 PagesPegnoglou 4 Gavin Pegnoglou Sherry Sharifian GOVT-2305-71433 6 October 2017 Civil Liberties v Civil Rights Civil Liberties and Civil Rights is a pillar for every American citizen. Civil Liberties are specific individual rights a person has that are legally protected from being violated by the government. 1 Civil Liberties include, but are not limited to, right to privacy, right to vote, right to bear arms, and right to marry. Civil Rights provide for the right to be treated equally without discriminationRead MoreConsideration Of Race For College Admissions Process : Fisher V. Texas901 Words   |  4 Pages TO: Dr. Alisa Smith FROM: Drew Carff DATE: April 7, 2016 RE: Consideration of race in college admissions process – Fisher v. Texas FACTS Abigail Fisher, a Caucasian Texas resident, applied for admission to the University of Texas at Austin. She applied for the entering class of fall 2008. The University rejected her application. Fisher graduated from another university in May 2012. In 1997, Texas passed the Top Ten Percent Plan into law. The law guarantees admission to Texas residents that graduate

Information System Fuzziness in Database Management

Question: Describe about the Information System for Fuzziness in Database Management. Answer: Introduction: A report is to be prepared on the relevance of the information system on the organisational perspective. In the digitised world information technology plays a vital role to provide a competitive edge to the organisations which facilitates them for a better decision making mechanism. Through this report a critical evaluation of the database systems should be highlighted and the challenges associated to it from the organisational point of view. In order to have a better understanding of the study, the organisation relevance of Vodafone would be taken in this case. It is to be noted that Vodafone is the UK based telecommunication services. Vodafone runs operation in around 26 countries around the world and has network partnership in 50 states around the globe. In the year 2015, Vodafone earned a revenue worth 42.22 billion (Vodafone, 2016). Vodafone provide mobile connection facilities to 436 million subscribers. Report Body: Database Management Systems Database management system (DBMS) is a software package which is conceived to manage the unorganised data into as organised data. In simplistic term, DBMS interacts with the user and other ort of database to source and analyse the different kinds of data (Xu, et al., 2013). DBMS take the relevance of software like MySQL, Microsoft SQL, Oracle and IBM DB2. Figure 1: DBMS Source: (Hoffer, et al., 2016) DBMS takes into account three important elements Data, Database Engine and Database Schema (Davenport, 2013). The capabilities of DBMS lies in specifying the structure of the database and exploiting same through its elements to extract the rightful information. Data are the unorganised information which needs to be organisation for the relevance of the firm. Database Engine allows the data to be accessed which otherwise are kept locked and need to be developed. Database Schema shapes the logical construction of the database system. These three elements together helps to build up the foundation of the information for the organisation (Grefen, et al., 2012). It helps to provide concurrency, data reliability, security and supervision of the sorts of information. Benefits of DBMS DBMS provides for a better data security and integrity from the possible threats and exploitation of the confidential data from the external elements. So DBMS provides for a better protection and maintenance of the data. It is a platform in which the data could be accessed by a multiple user but in a controlled manner. DBMS levies a rational, organised organisation on the data (Bosc, 2013). DBMS on its part provides for an economy of scale for the purpose of processing large amount of data. The capacity of DBMS to store files and memory are of a better and powerful expertise than that of simply storing in a simple CPU file storage system (Hoffer, et al., 2016). Challenges of DBMS DBMS often comes across the issue of unstructured data. These kind of data contains mere facts such as numbers and dates. The unstructured data grow comparatively faster than the structured data. It has the capability to surpass the activities of the structured data. So DBMS need to control the activities of the unstructured data to get the maximum from the structured data for the purpose of business (Hoffer, et al., 2016). Besides the source of data has become quite diverse with the advent of the smartphones and new kinds of mobile applications. So the data are to be collected from a variety of source, such as websites, android and social media and managing those data has become a diverse issue. It is a challenge seems to grip the issue of DBMS throwing off a challenge to manage it effectively in favour of the organisation. In addition to it, the issue of Cloud Computing has added to the complexity of the management of the database system. Therefore the organisation needs to take me asures like training its staff to convert those unstructured data into the structured one to exploit those in the favour of the organisation. Case Study related to DBMS on Vodafone A case study on Vodafone would be summed up in this particular section with reference to the DBMS. It is seen that Vodafone is a leader player in the telecommunication sector. It offers global solutions for fixed telephony, mobile services, internet and data, security services and CRM facilities to its subscribers spread over five continents in the world (Vodafone, 2015). So with the rise in the number of subscribers, Vodafone has come across various issues like handling the customer queries to deal with the process effectively. Vodafone has been concentrating on the relevance of the corporate customers. While doing so they encountered certain issues like customer disappointment for not being able to address their concern effectively. It needs efficient scaling of the business entities lie that of the call centres. Scenario The Vodafone call centres handle a significant number of cases. But higher number of workloads had compromised the efficiency of the customer service facility. This had resulted in a higher attrition on the organisational scope along with the drainage of potential revenue. The Vodafone call centres came across issues like inefficient process, obsolete data and high training costs which compromised the quality of the customer service facility. A closer look on this issue are provided below: Inefficient Process Customer queries grew up to a significant large number. But the existing system assisted the customer gents to navigate through different applications which resulted in non-productive measures. The measures like authentication process, customer selection and screening results in navigation which in turn increases the lapse time making the customers wait for a longer time resulting in customer dissatisfaction. Obsolete Data Most importantly the data used by the call centres were not updated and so they could not access the current information about the customers. This is because the data were to be derived from a computer-generated source of data warehouse. Training Costs The call centre agents at Vodafone were not trained enough to use the multiple applications working. So they made delayed response to the awaited customers. To counter this issue, Vodafone arranged for training of the employees which resulted in a higher cost to the company. It became obligatory for Vodafone to overcome these issues at the latest. To do so Vodafone adopted a unified current of all sorts of customer data to the customer service centres and customer portals from relevant sources like billing and incident management. It apparently helped the company to do away with data replication to a large extent. Solution Vodafone explored quite a few possibilities to develop a unified approach to have the customer data. They considered options like removal of the customer data to the CRM system or to load those data into the data warehouse. But they were not considered as it involved high resource cost and feasibility of the CRM system to hold such a large volume of data. In order to have a feasible solution towards it, Vodafone resorted to the Denodos Data Virtualisation platform. It assisted the organisation to have a single customer view: The data virtualisation system led to diverse connectivity of the dissimilar source system. The mechanism helped to provide the agents to have a complete overview of the data of the customers and at the same time minimising data replication. The platform led to the right time delivery of the data. It would help the call centre agents at Vodafone to work with the latest version of the data helping in increasing the efficiency of the work processes. The recyclable data services allowed publishing of the data to the multiple client applications. It facilitated in incurring lower costs for development and maintenance. It is a cost-effective mechanism which extracts data from the clients. The information of the clients are collected from their data usage, kinds of calls they made and video chatting. These kind of information are used to serve the customers in a better way by offering the services they want more in number. So the user of the software know beforehand the kind of usage the customers are habituated with. It saves time, resources and efforts on both the sides. Figure 2: Denodo Data Virtualisation Platform Source: (Vodafone, 2015) The Denodo platform interconnected the source system taking into account the Oracle databases. It does contain the data of the customers from the billing system and subscribers using JBDC and the incident management system using the web services. This data source along with that of Denodo in order to develop data services that led to the creation of three major applications: Application Service Management Contact Centre The application along with the integration of CTI facilitates automatic queries with each incoming call. This helped the call centre agents to get the relevant customer information before receiving the call. Sales Management Application The Denodo application with the help of the web service provide the call centre agents with unified view of the data related to the customers. Those data were related to subscriptions and promotions based on the past records. It makes the Vodafone agents to have a quick understanding of the requirement of the customers. Vodafone on its part exploits the data to develop its business further. It is done by upselling and cross-selling of its product. Portal of the Distributors The distributors portal connect to the Denodo platform through Java API. In this process the information of the customers are provided to the distributors. Benefits of the Denodo platform The Denodo Data Virtualisation platform assisted Vodafone to escalate the competence of the call centres. At the same time it developed the eminence of the customer service speed. It really benefitted the firm to gain a higher customer loyalty and retention of the customers. Phenomenally the lapse time to serve the customers from 6 minutes to 2 minutes. Therefore, the said platform reduced the service response time by 66% and improved the overall quality of the customer service (Hoffer, et al., 2016). The Denodo platform increased the scalability of the data infrastructure system which helped the business to support its growth. Most importantly the Denodo Data Virtualisation system enhanced the productivity of the organisation by a whopping proportion of 40%. Findings of the Case Study From the case study it is clear that with an efficient database platform, organisations could lead to an efficient workforce to handle the customer queries in a big number (Grefen, et al., 2012). Vodafone has rightly used the Denodo Data Virtualisation system to manage its DBMS to source for business intelligence. The application on its part helped to source the customer data from the billing and subscription system. The JBDC and incident management web services helped the organisation to source this intelligence effectively in favour of the business. The application of the Denodo Data Virtualisation platform smoothen the functions of the call centre agents. The 40% surge in productivity and 66% reduction of the lapse time bear evidence to it. All this has been possible with the right implementation of the Denodo Data Virtualisation system as rightly resorted by Vodafone to improve on its productivity and DBMS. The efficiency in the system led the organisation to upsell and cross-sell its product to the pool of the satisfied customers. So a better database management system led to the correct decision making in favour of the organisation which yield to have a better stream of revenue for Vodafone. The case study is also a live example for the implementation of the knowledge management system. As seen the call centre agents of Vodafone were used of making use of a traditional database system. It made them complicate the situation as it did generate customer dissatisfaction compared to the customer satisfaction level. While implementing Denodo Data Virtualisation system, the call centre agents has to undergo training. So in this case the organisational knowledge goes a rhetoric change in order to put into application the Denodo Data Virtualisation platform. So the DBMS has put into use the system to gain relevance on the business intelligence, analytical thinking for decision making and knowledge management system Conclusions: Through this report an insight has been provided for along with a case study on Vodafone. DBMS on the organisational aspect facilitates customer service unto a great extent. It laid for challenges for Vodafone in terms of customer dissatisfaction. The firm came over by shifting to an efficient platform like Denodo Data Virtualisation system to provide the customers with a better service. The case study presented on Vodafone shows that with the effective implementation of the right kind of application such as the Denodo Data Virtualisation platform an effective measure is been soughed for to improve the customer service facility. Recommendation For the purpose of the report some recommendations are been suggested for to have a better and efficient DBMS. In this case the aspect of cloud computing would be of much help. This is because cloud computing paves the way for optimised scaling, higher availability and most importantly effective utilisation of the resources. So against the backdrop of the traditional database, cloud computing could be of much help as evident from the case study presented in the report. Therefore, Vodafone with the effective implementation of the cloud computing process and applications like Denodo Data Virtualisation system the DBMS could be made up for a much better usage in favour of the business. The ethical aspect would be addressed by giving the customers an effective resolution which they sought for. So with the adoption of a technical efficient mechanism like cloud computing, Denodo Data Virtualisation system Vodafone could come up with a moral standpoint to have the faith of the customers on them by serving them better. Bibliography Bosc, P. (., 2013. Fuzziness in database management systems. Vol. 5 ed. London: Physica. Davenport, T. H., 2013. Process innovation: reengineering work through information technology. London: Harvard Business Press. Grefen, P., Pernici, B. Snchez, G. (., 2012. Database support for workflow management: the WIDE project. Vol. 491 ed. London: Springer Science Business Media. Hoffer, J., Venkataraman, R. Topi, H., 2016. Modern database management. London: Pearson Education Limited. Vodafone, 2015. Vodafone. [Online] Available at: https://www.vodafone.co.uk/explore/apps/index.htm Vodafone, 2016. Vodafone's global presence. [Online] Available at: https://www.vodafone.com/content/index/about/where.html [Accessed 06 July 2016]. Xu, J. D., Benbasat, I. Cenfetelli, R. T., 2013. Integrating service quality with system and information quality: an empirical test in the e-service context. Mis Quarterly, 37(3), pp. 777-794.

Essay on My Personal And Career Goals Essay Example For Students

Essay on My Personal And Career Goals Essay Ruby Dee said it best, â€Å"The kind of beauty I want most is the hard-to-get kind that comes from within strength, courage, dignity.† This is one of my favorite inspirational quotes because of the depth of the definition of beauty. Beauty has always been determined by the physical features of an individual, and it actually goes deeper than the skin’s surface. Understanding this statement separates the strong from the weak, and it is my personal goal to be among the strong. I want to possess the strength, courage, and dignity that others do not understand, and be able to use these qualities to help build and mold a better place for our future leaders. In order to move forward, I must first accept my past and understand how my past has shaped me to be the person I am today, and how my past will help me reach my future personal and career goals. Life is a journey within itself, and I must reflect on my background, follow through with my education and career goals, and foresee my plans of attainment for reaching my future goals.On a Tuesday night, the 22nd day of September 1992, I was born in Baptist Hospital of Montgomery, Alabama. At the time of my birth, my parents had recently divorced and my mother has been my primary caretaker since then. My father has been pretty much been absent for most of my life. Growing up in a single-parent household is challenging, but it has caused me to become this strong individual who can withstand a lot. There have been times when I could not have certain things that I wanted because bills had to be paid or my mom just didn’t have the money to purchase it at the moment. Big family vacations were not summer rituals for us because my mom had to work to provide for her family on her own. Although there. .inted Special Advocate (CASA) for children. I advocate for abused and neglected children in juvenile court and help determine the final decision of reunification of the parent and child. Being a CASA gives me insight to how much parent-child relationships influence behavior and the strength of family structure and interactions.Overall, I am learning new things every day, but most importantly I am learning how to define beauty from within by being courageous, strong, and having dignity. My mother and brother have been major influences in my life and how I care for others. School is the most important factor in reaching my career goals as a marriage and family psychologist, but I must understand the importance of balancing school and work in order to attain my goals. Hopefully, I will be able to mentor my future clients on how to be successful just like I will become.

Analysis of Oath of the Horatii Essay Example For Students

Analysis of Oath of the Horatii Essay French artist, Jacques-Louis David’s painting, Oath of the Horatii, is one of the most recognizable works of the nineteenth century. This painting is important in the history of French painting. Oath of Horatii was painted in Rome in the style of Neo-Classicism (Kumskova). The French artist oil on canvas painting demonstrates a dramatic portrayal of the Horatii brothers swearing their allegiance to the state as their father stands with swords held high for them to grasp. This painting also depicts a scene about a dispute from a Roman legend about a dispute between two warning cities, Rome and Alba Longa, which stresses the importance of masculine self-sacrifice for one’s country and patriotism when the three Horatii brothers are about to go to war for their country (Wikipedia). The dà ©cor of this Neo classic painting is reduced to a more abstract order, which is architectural space: massive columns and equally massive arches opening out onto a majestic shadow (Wikipedia). The three archways are proportioned in size and space, which also corresponds into three groups. Instead of, Jacques-Louis David opening his painting out onto a landscape or an expansion of the sky, he closes it off to the outside (Kumskova). David’s choices of the architecture and lack of landscape helps make the piece of art more personal and historic. The dà ©cor not only enhances the painting’s true value, but provides the viewer with a well blended array of colors. The choice of colors are limited, but well balanced. David’s color selection seems to consist of red, blue, brown, white, black, and flesh tones. The vibrant red of the cloak of Horatii draws the viewers to the center (Kumskova). The Horatii brothers clothing are of red, white, and blue as they prepare to patriotically fight for the glory of Rome (Wikipedia). Yet, the women in the corner with a sullen mood have earth tone colors. In addition, the scene is closed off from the rest of the world by shadowy recesses among the columns. Throughout Oath of Horatii, the use of shadow helps add depth in the basic colors and give variations of hue. The Oath of Horatiis use of dull colors show the importance of the story behind the painting and also demonstrates the neoclassical art style, which employs the principles of designs. The storyline of Oath of the Horatii is a landmark composition, symbolically and pictorially. The painting is set against a dark, muted classical background that emphasizes the true background and emotion of this masterpiece. The theme of the painting has a patriotic and neoclassical perspective. The atmosphere is softened by shades of green, brown, pink, and red, which are all very discreet. The light in the setting takes on a brick toned reflection, which encircles David’s figures with a mysterious halo as a result (Kumskova). Besides the storyline of the three Horatii brothers, viewers can see the side of the painting that show the women and children of the family mourning the sons’ departure, which intertwines with the dark toned colors of the painting. David’s placement of figures and forms in the canvas act as a way to tell the story of this history’s painting , but most importantly offers more subtle hints to what happens next (Kumskova). David’s ‘The Oath of Horatii’ is one of the hallmark paintings of the neoclassical movement in which artists looked to antiques of Greece and Rome to inspire their generations like David (Wikipedia). Bibliography: Kumskova, Marina. David, Oath of the Horatii, 1784: Analysis. N.p., 13 Mar. 2013. Web. 19 Mar. 2015. Oath of the Horatii. Wikipedia. Wikimedia Foundation, n.d. Web. 17 Mar. 2015.

Starbuck Case Study free essay sample

Analyse Starbucks using the competitive forces and value chain models. The following case study on the global coffee chain Starbucks is based on the ability of competing with the assistance of technology. Companies are using management information systems to assist them in many ways such as product quality and efficiency as well as customer service/customer intimacy. Starbucks is proud owner to 16,850 coffee shops and has internationally opened global franchises. Starbucks hit a few business implications in the year of 2008 and had to use different business strategies. In regards to the competitive forces, Starbucks had to alter their ideas in order to remain at a competitive level. The use of information systems achieves a low cost leadership; there are low operational costs and therefore a company can afford to charge lower prices. Starbucks engaged in the mobile digital platform when realising over a third of their customers were smart phone owners. We will write a custom essay sample on Starbuck Case Study or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The Starbucks App allows regular customers o pre pay/top up their card and use this at every branch to pay for their drinks by scanning bar code displayed on their phone. The app allows customers in a hurry to pay quickly, showing the use of management information systems at a retail level of the supply chain making the customer experience more efficient and of a better quality. Streamlining business processes meant a shorter customer wait due to the time of making the drink being reduced, which essentially meant each barista could make more drinks by the hour, therefore increasing revenue. Starbucks also used product differentiation and information systems to alter their existing menu. They have now enabled new products for customer convenience and offered price reduced specials; to be able to charge lower prices Starbucks had made alterations in their supply chain. They had to match what their fellow competitors were offering, although thanks to low cost leadership Starbucks were able to operate more efficiently and save on operational costs due to faster and better customer service. The reductions spent in making the drinks allowed the company to return to the profitable level. The third competitive force being to focus on the market niche meant Starbucks had to attempt on narrowing the target market better than their competitors. An information system assists this strategy as it can produce data to analyse future sales and marketing techniques. Using the fact that the mobile digital platform meant many consumers use smart phones; Starbucks engaged into the ‘Starbuck Digital Network’ which is a portal designed specifically for mobile devices and optimized for smart phone operating systems. The site offers free Wall Street Journal access, iTunes downloads and various other perks. Starbucks loyal customers spend time in the stores and receive free Wi-Fi access. Strengthening customer and supplier intimacy is essential for large companies whose consumers may feel insignificant. The case study displays customers felt as though they were visiting a fast food chain due to the their experience being very brief. Management information systems and streamlined business processes have allowed time saving to transfer into providing a better customer service; customers now feel more connected with a friendlier service, the chain have also started adding names to their customer drinks to offer a more personalised service and better customer experience. 2. What is Starbucks’ business strategy? Assess the role played by technology in the business strategy. Starbucks business strategy was to continue serving high end speciality coffee and improve the customer service so that consumers did not feel like they were visiting a local fast food chain. Additionally, to also improve customer service and eliminating inefficiencies in coffee production. Technology assisted the business strategy due to the addition of the mobile digital platform and the Starbucks Digital Network, giving customers the benefit of free Wi-Fi access and Starbucks Apps to access on their smart phones. How much has technology helped Starbucks compete? Explain your answer. Without the use of technology within the innovation of Starbucks, the company would have been unable to launch the Starbucks Digital Network, and the use of paying via the Starbucks App on smart phones. To add, the newer in store technology helped the baristas to make drinks faster, improving customer service and speed of service, allowing the company to generate a higher level of revenue. Management Information Systems in Action: 1. What functions are provided by the Web site? The Starbucks website offers a range of services to their consumers. Customers are able to look up the different types of drinks, either hot or cold, and the various flavours to choose from. The menu is also available online, offering sandwiches/Panini’s, breakfast items and fresh fruit. Additionally, customers are able to top up their Starbucks Card to gain rewards for when they use their card at each store. It is also possible to view previous transactions and to download the Starbucks App for smart phones. How does the Web Site support Starbucks’business strategy? Due to the website offering the facilities such as topping up the Starbucks Card, this is synchronised with the use of the Starbucks app, therefore customers can get all information on the website and then use this to their advantage. The website allows customers to enter their card details securely so that when they top up money, this will automatically appear when they open the App on their smart phone. The website has helped the Starbucks’ business strategy by being more efficient.